As technology and globalization brings societies closer to each other, sustaining human cultural diversity becomes a challenge. The challenge is mainly caused by the inability of art and craft communities to adapt global market trends to their own heritage, and hence threatening the evolution of national cultures.
At Blue Fish we are passionate about cultural diversity, which we believe is best sustained when linked to positive socio-economic development. At Blue Fish we design solutions that unleash national art and craft potentials, through entrepreneurial and technical skills development and by building cultural bridges of understanding to sustain cultural diversity using the same tools that challenge diversity; technology and globalization.
Research and documentation of creative
industry preservation challenges
and socio-economic opportunities.
Design new business models for
historical building revival.
Transform inherited skills
into entrepreneurial opportunities.
Design sustainable business models
for historical buildings.
Analyze artisan business challenges
and design programs to improve their sustainability.
Ensure respect for local culture
and preservation of artisan way of life.
Market education on preserved heritage
skills and market demand initiation.
Develop and manage artisan
clusters to improve community.
Socio-economic development through
international trade opportunities.
Initiate international market links,
which respect diversity and preserve
When visiting Souk el-Chaouachia in the Medina of Tunis, you find yourself passing by the little workshops of Chaouachi (Chechia artisans), where you can observe them, in their working overalls, busily working, brushing, ironing, checking the finishing or counting Chechias.…
Blue Fish No.3 imp.5 Rue Azouz Rebai El Manar II, Tunis 2092 Tunisia
42bis Rue du Pacha, La Medina, 1006, Tunis, Tunisie.
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